Klora™ – Brand Identity

KLORA Real Estate Agency, aiming to revolutionize the real estate experience in the United States, sought to establish a brand identity that would resonate with a diverse audience spanning 25 to 65 years of age. It was entrusted with the task of crafting a visual identity that encapsulated klora commitment to trust, professionalism, and innovation.

The journey began with in-depth market research, delving into the nuanced preferences and aspirations of the target demographic. Through collaborative workshops and iterative ideation, we distilled klora vision into a visual language that exuded both comfort and modernity. Striking the right balance between tradition and innovation proved to be a challenge, one that was overcome through a close partnership with klora dedicated team.

Leveraging Adobe Illustrator and Photoshop, we meticulously designed a distinctive Word Mark & Icon Logo. Each element was crafted with precision, fusing timeless elegance with contemporary flair. The chosen color palette of calming cyan and earthy naturals was a deliberate choice, mirroring klora promise of providing not just properties, but homes that resonate on a persona level.

Understanding Your Aspirations

We delved deep into the preferences of our audience through extensive market research. Collaborative workshops and ideation sessions helped us distill KLORA’s vision into a visual language that seamlessly blends comfort and modernity.

 

Balancing Tradition and Innovation

Finding the perfect balance between tradition and innovation posed a challenge, but with a close partnership with KLORA’s dedicated team, we conquered it. The result is a brand that stands at the intersection of timeless elegance and contemporary flair.

 

Crafting a Distinctive Identity

Using Adobe Illustrator and Photoshop, we meticulously designed our distinctive Word Mark & Icon Logo. Each element is a testament to precision, capturing the essence of a home that goes beyond a property.

TESTIMONIAL

They are not waiting to be told how to design something, they perform their own research of the topic and dive into the matter completely which results in great outcomes.
Irene Avdus, Product Manager, feedhive.

Colors that Resonate

Our deliberate choice of a calming cyan and earthy naturals color palette mirrors KLORA’s promise — we don’t just provide properties; we offer homes that resonate on a personal level.

KLORA Real Estate: Where Trust Meets Innovation for Your Perfect Home.

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Design
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